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The Value of a PR Firm: If You’re Not Controlling the Narrative, Then Who Is?
October 17, 2019
Today, news sources are everywhere and come complete with print and digital versions, apps and up-to-minute updates delivered straight to your phone and computer so you never miss a moment. There’s paid media, native content, earned media nad the list goes on and on.
So with all these ways to reach your adueince and tell your unique story, how are you meeting potential customers where they are? How is your company rising above the “sea of news” to share its unique qualifiers? And most importantly, how does this strategy align with your overall business goals? Enter, a PR agency.